MAC

Premium

All ages, all races, all genders.

Canada·Founded 1984·by Frank Toskan & Frank Angelo

By Viktoria @vioda.makeup · Published · Updated

MAC is a premium makeup brand from Canada, founded in 1984 by Frank Toskan & Frank Angelo. It's best known for its Ruby Woo lipstick, Velvet Teddy and Studio Fix foundation. I've found affordable dupes for 7 of its products, saving up to $29.

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7 products with tested affordable alternatives, side by side.

MAC Cosmetics (Make-up Art Cosmetics) was founded in 1984 in Toronto by Frank Toskan and Frank Angelo. Originally created for professional makeup artists who needed products that performed under harsh studio lighting, MAC quickly crossed over into the mainstream. The brand became a cultural force with its inclusive shade ranges, celebrity collaborations, and the iconic Viva Glam campaign.

MAC remains one of the most widely used professional makeup brands in the world. Products like Ruby Woo, Velvet Teddy, and Studio Fix are staples. The brand is known for its enormous shade ranges (especially in lip products and foundations) and its professional-grade formulas that work across all skin tones.

Popular Products

What MAC is bought for. The ones we've found dupes for link through to the comparison.

Known For

Ruby Woo lipstickVelvet TeddyStudio Fix foundationFix+ setting sprayProfessional-grade formulasHuge shade range

Brand Philosophy

MAC was built on professional artistry and inclusivity. The brand's 'All Ages, All Races, All Genders' philosophy was groundbreaking when it launched and remains core to the brand identity.

MAC Dupes on vioda.makeup

Affordable alternatives for MAC bestsellers — tested and compared side by side.

FAQ

MAC Official Channels

Where to buy, and how to reach MAC customer service directly.

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Headquarters
New York, NY, United States
Sold at
UltaNordstromBloomingdale'sBootsDouglasMarionnaudSelfridgesHarvey NicholsShoppers Drug MartMeccaLookfantasticAmazon USBrand.com

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