UNNY CLUB
Budget“Simple suits me — minimalist everyday makeup.”
By Viktoria @vioda.makeup · Published · Updated
UNNY CLUB is a budget makeup brand from China, founded in 2014. It's best known for its Real Fit Skinny Mascara, Cover Up Tip Concealer and Skin Foundation Primer.
UNNY CLUB (悠宜) is a Chinese (C-beauty) makeup and skincare brand founded in 2014 under PELEY, a Shanghai cosmetics-brand-management group (founded 2010) that also operates RNW. Built around the slogan 'U Match Yourself,' the brand leans into a minimalist, clean-girl aesthetic that reads as Korean-inspired even though it is designed and manufactured in China — a positioning that helped it become one of the breakout C-beauty names, with PELEY's portfolio crossing roughly $470 million in GMV and UNNY CLUB alone topping $390 million GMV in 2020.
The range is everyday-makeup focused: the Real Fit Skinny Mascara, Cover Up Tip Concealer, and Skin Foundation Primer are the hero SKUs, alongside soft blushes, brow products, and base makeup built for a natural, no-makeup finish. Affordable pricing and wide distribution through YesStyle, Amazon, Stylevana, and other Asian-beauty resellers keep UNNY CLUB squarely in the budget-friendly, dupe-adjacent lane that Western shoppers reach for when they want K-beauty-style minimalism without the prestige markup.
Popular Products
What UNNY CLUB is bought for. The ones we've found dupes for link through to the comparison.
- Real Fit Skinny Mascara
- Cover Up Tip Concealer
- Skin Foundation Primer
- Soft Blush
Known For
Brand Philosophy
Simple and pure — minimalist, natural everyday makeup that lets the wearer match themselves rather than a trend.
FAQ
UNNY CLUB Official Channels
Where to buy, and how to reach UNNY CLUB customer service directly.
- Website
- www.unnyclub.com
- Headquarters
- Shanghai, China
- Sold at
- Brand.comAmazon USYesStyleStylevana
- Social