OFRA Cosmetics
Mid-Range“Studio-grade glow.”
By Viktoria @vioda.makeup · Published · Updated
OFRA Cosmetics is a mid range makeup brand from the United States, founded in 1994 by Ofra & David Gaito. It's best known for its Highly reflective highlighters, Rodeo Drive and You Glow Girl highlighters and Long-wearing liquid lipsticks.
OFRA Cosmetics is a family-run American makeup brand founded in 1994 by Ofra and David Gaito, originally built around professional, studio-grade products before finding a second life in the social-media era. The brand became a fixture of the YouTube and Instagram beauty-influencer boom of the 2010s, particularly through a string of collaborations that turned its products into viral must-haves.
OFRA is best known for its intensely reflective highlighters — Rodeo Drive and You Glow Girl among the cult shades — and its long-wearing liquid lipsticks, which deliver bold, comfortable matte color. With an accessible price point and a glow-forward, vibrant-color identity, the brand remains a reliable reference in highlighter and liquid-lipstick dupe comparisons, sitting between drugstore and premium in both price and performance.
Popular Products
What OFRA Cosmetics is bought for. The ones we've found dupes for link through to the comparison.
- Rodeo Drive Highlighter
- You Glow Girl Highlighter
- Long Lasting Liquid Lipstick
- Glow Goals Highlighting Palette
- Star Island Highlighter
Known For
Brand Philosophy
Deliver studio-grade, glow-forward color cosmetics — intensely reflective highlighters and long-wearing lip color at an accessible price.
FAQ
OFRA Cosmetics Official Channels
Where to buy, and how to reach OFRA Cosmetics customer service directly.
- Website
- ofracosmetics.com
- Customer service
- [email protected]
- Sold at
- Brand.comAmazon US