Kanebo

Luxury

Japanese prestige, skin-first color.

Japan·Founded 1937

Kanebo is one of Japan's heritage prestige houses, with roots in an 1887 textile company that moved into cosmetics in 1937. Its modern flagship — the minimalist black-and-white "KANEBO" prestige line — regularly tops Japanese Best Cosme rankings (VOCE, MAQUIA, @cosme) for base makeup and complexion, built around a skin-first philosophy where foundation, powder, and skincare are designed to work as one luminous second skin.

Now part of the Kao Group, Kanebo is enjoying a wave of renewed Western attention as skin-first J-beauty gains ground with editors in the US and Australia. Its makeup range spans award-winning liquid foundations, the glow-forward Rouge Star Vibrant lipsticks, eyeshadow, and precise Double Liner eyeliners, and it releases seasonal color collections that get treated as editorial events. It sits in the same prestige J-beauty conversation as SUQQU, Shu Uemura, and Clé de Peau Beauté.

Known For

Prestige J-beauty makeupSkin-first 'second skin' complexionBlack-and-white KANEBO prestige lineRouge Star Vibrant lipsticksBest Cosme award winner in Japan

Flagship Products

  • KANEBO Liquid Foundation
  • Rouge Star Vibrant Lipstick
  • The Eyeshadow
  • Double Liner Eyeliner

Brand Philosophy

Skin-first prestige — makeup and skincare engineered together so complexion products read as luminous, living skin rather than a mask.

FAQ

For Brands & Creators

Unverified

Public collaboration and press contact channels for Kanebo. Researched from official brand sources — always confirm before sending.

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