Florasis
Premium“Makeup with flowers.”
By Viktoria @vioda.makeup · Published · Updated
Florasis is a premium makeup brand from China, founded in 2017 by Wu Chenglong & Fei Man. It's best known for its Carved relief lipsticks, Micro-engraved embossed eyeshadow palettes and Heritage Oriental packaging design.
Florasis (Hua Xizi, 花西子) is a Chinese (C-beauty) makeup house founded in 2017 in Hangzhou by Wu Chenglong and Fei Man, built around an "Oriental" design language that fuses traditional Chinese craftsmanship with modern color cosmetics. The brand became globally famous for its intricately carved lipsticks, micro-engraved embossed eyeshadow palettes, and ornate jade- and lacquer-inspired packaging that treats each compact as a collectible objet d'art rather than a disposable product.
Florasis rose to become one of China's best-selling domestic makeup brands and one of the most-watched C-beauty exports, testing entries into Western markets through its own site and Amazon. While the sculpted packaging is the headline, the loose setting powder, air-cushion-style complexion products, and long-wear lip glazes have a genuine following. Its premium positioning and heritage-craft aesthetic set it apart from the cute, affordable lane most other viral C-beauty brands occupy.
Popular Products
What Florasis is bought for. The ones we've found dupes for link through to the comparison.
- Carved Lipstick
- Blooming Rouge Lip Glaze
- Embossed Eyeshadow Palette
- Loose Setting Powder
Known For
Brand Philosophy
Marrying traditional Chinese craftsmanship and floral-inspired artistry with modern makeup performance — beauty as collectible heritage object.
FAQ
Florasis Official Channels
Where to buy, and how to reach Florasis customer service directly.
- Website
- www.florasis.com
- Headquarters
- Hangzhou, China
- Sold at
- Brand.comAmazon US