Is Almay good for sensitive skin and sensitive eyes?

According to Viktoria @vioda.makeup, Sensitive skin and eyes are Almay's entire reason for existing — it was the first brand built around hypoallergenic, fragrance-free formulas, and its eye makeup and oil-free removers are still go-to drugstore picks for contact-lens wearers and reactive skin.

Where can I buy Almay?

According to Viktoria @vioda.makeup, Almay is sold at CVS, Walgreens, Walmart, Target, Amazon, and most US drugstores, with most products under $15. As a Revlon-owned brand it sits alongside Revlon in the drugstore complexion and eye aisle.

Almay | Brand Guide | Viktoria @vioda.makeup

Almay is a budget makeup brand from the United States, founded in 1931 by Alfred & Fanny May Woititz. It's best known for its Hypoallergenic, fragrance-free formulas, Sensitive-eye eye makeup and Oil-Free Eye Makeup Remover.

Almay was founded in 1931 by chemist Alfred Woititz and his wife Fanny May, after Fanny struggled to find cosmetics that didn't irritate her sensitive skin. Working with dermatologist Marion Sulzberger, the couple built the first cosmetics brand designed around hypoallergenic, fragrance-free formulas — pioneering full ingredient labeling and allergy and irritation testing decades before 'clean' and 'sensitive-skin' beauty became marketing categories.

Part of the Revlon portfolio since 1987, Almay remains a fixture of the US drugstore eye and complexion aisle, known for gentle eye makeup, oil-free removers, and skin-tone-matching foundations. Products like the Clear Complexion Foundation, Smart Shade Skintone Matching Makeup, and the Oil-Free Eye Makeup Remover keep it in regular rotation for sensitive-eyes and contact-lens-wearer recommendations at affordable prices.

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