nuse
Mid-Range“Care cosmetics — makeup that treats your skin.”
By Viktoria @vioda.makeup · Published · Updated
nuse is a mid range makeup brand from South Korea, founded in 2022 by rom&nd (sister brand). It's best known for its Hybrid makeup-skincare 'care' cosmetics, Vegan liquid and mousse blushes and Skin-barrier actives (Ectoin, Black Cica). I've tested its products on camera in 1 video.
nuse is a sister brand of rom&nd, launched in 2022 to make hybrid 'care' cosmetics — color products that enhance natural beauty while actively supporting skin health. Every product is made in Korea and infused with skin-barrier ingredients like Ectoin and Black Cica, so the line blurs the border between skincare and makeup rather than just borrowing the word 'skincare' for marketing.
The Mousse Care Cheek is the breakout, taking a number-one blush spot in K-beauty roundups and going viral on TikTok for its watercolor-glow finish. Sold via Amazon US, YesStyle, Stylevana and StyleKorean, nuse sits alongside its parent rom&nd, Dasique and Peripera in the K-beauty cheek space, with its hydrating liquid blushes frequently compared to other viral blushes across price tiers.
nuse on camera
Does it match? NUSE - Care Liptual 07 Tanned Hour #makeupreview
Short · 0:10 · Viktoria @vioda.makeup
nuse products tested and swatched on the @vioda.makeup channel.
Popular Products
What nuse is bought for. The ones we've found dupes for link through to the comparison.
- Mousse Care Cheek
- Liquid Care Cheek
- Care Liptual Lip Tint
Known For
Brand Philosophy
Care cosmetics — color that enhances your natural beauty while supporting skin health, with barrier-friendly actives built into every product.
FAQ
nuse Official Channels
Where to buy, and how to reach nuse customer service directly.
- Social