Dasique

Budget

Inspire your beauty.

South Korea·Founded 2019·by Jeongmi Yeon

Dasique is a Seoul-based K-beauty makeup brand founded by Jeongmi Yeon around 2019, built around floral-inspired eye palettes and gentle, flattering shade stories that have gone consistently viral on TikTok and Instagram. The brand sits in the soft, romantic K-beauty aesthetic — rosy bases, peachy nudes, subtle shimmer — that pairs with the no-makeup makeup and watery lip trends defining the current Korean look.

The Shadow Palette range is the hero — the Pastel Dream, Berry Smoothie, and Sugar Plum variants have all hit the US viral cycle through K-beauty influencers, and the brand has expanded into liquid blushes, lip products, and skincare. Dasique distributes through Amazon, curated K-beauty retailers like StyleKorean and YesStyle, and has been one of the indie K-beauty makeup brands most often compared to higher-priced Western palettes.

Known For

Shadow Palette (floral-inspired eyeshadow palettes)Soft, rosy K-beauty shade storiesMood Blusher liquid blushLip products in K-beauty pastel finishesFloral, romantic aesthetic

Flagship Products

  • Shadow Palette (Pastel Dream, Berry Smoothie, Sugar Plum)
  • Mood Blusher
  • Juicy Dewy Tint
  • Blending Mood Cheek

Brand Philosophy

Floral, romantic K-beauty makeup with affordable shadow palettes designed to flatter soft, Korean-inspired looks.

FAQ

For Brands & Creators

Verified

Public collaboration and press contact channels for Dasique. Researched from official brand sources — always confirm before sending.

YJ
Press contact
Yeon Jeongmi
Founder & CEO, Dasique (BY ECOM)
General inquiries
[email protected]
Creator & UGC collabs
[email protected]
Contact form
Open form
Creator portal
Apply / sign up
HQ address
Gangnam-gu, Seoul 06023, South Korea
Sold at
Brand.comOlive YoungStylevanaYesStyle

Overseas sales contact [email protected] also listed on official Contact page. Collab page (dasique.com/pages/collab) routes via application form rather than a dedicated email. Only published email is [email protected] (US customer service, doubles as collab intake — Threads/IG threads explicitly state Dasique only collabs via their official email, not via YesStyle). Overseas sales: [email protected]. No standalone press@ alias. Small Korean indie; founder/CEO is the decision-maker. No dedicated PR person visible on LinkedIn. Note: previously captured collabEmail were CloudFlare-obfuscated "[email protected]" placeholders rather than real addresses; stripped pending re-research. Plain text on the contact page, not CloudFlare-protected. [email protected] is the 'For Overseas Sales' contact (collabs/wholesale). General customer service goes to [email protected]. [email protected] listed as Overseas Sales/Partnerships contact on Dasique's official US site. [email protected] is general customer service. No separate PR email. Korean brand by Pleomax/PLF Cosmetic Co. K-beauty brand

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