Mooncat

Mid-Range

Weirdos, welcome home.

United States·Founded 2020·by Michelle Lin

By Viktoria @vioda.makeup · Published · Updated

Mooncat is a mid range makeup brand from the United States, founded in 2020 by Michelle Lin. It's best known for its Ultra-glossy, highly pigmented nail lacquers, Multichrome and holographic finishes and Jelly and crelly formulas.

Mooncat is an American nail-polish brand led by founder and CEO Michelle Lin, who immigrated from Taiwan to build the business and manufactures the line in the USA. Grown out of the earlier Live Love Polish community and relaunched under the Mooncat name in 2023, the brand turned a devoted online nail following into one of the most talked-about indie polish labels of the mid-2020s, going viral repeatedly on TikTok for its packaging and shade drops.

The brand is best known for its ultra-glossy, highly saturated lacquers — from complex multichrome and holographic finishes to creamy jelly and crelly formulas — housed in a distinctive crescent-topped bottle. Vegan, cruelty-free and community-driven with a 'weirdos, welcome home' ethos, Mooncat has become a reference point for at-home nail enthusiasts chasing salon-level color and finish, and its limited-edition collections routinely sell out at launch.

Popular Products

What Mooncat is bought for. The ones we've found dupes for link through to the comparison.

  • Multichrome Nail Polish
  • Holographic Nail Polish
  • Jelly Nail Polish
  • Crelly Nail Polish

Known For

Ultra-glossy, highly pigmented nail lacquersMultichrome and holographic finishesJelly and crelly formulasDistinctive crescent-topped bottle designViral limited-edition shade drops

Brand Philosophy

Community-first, self-expression nail color — 'weirdos, welcome home' — with vegan, cruelty-free formulas.

FAQ

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