MOB Beauty
Mid-Range“Pro-grade clean makeup, refill-first.”
By Viktoria @vioda.makeup · Published · Updated
MOB Beauty is a mid range makeup brand from the United States, founded in 2021 by Victor Casale, Alisha Gallagher, Steve Blanchet, Beatrice Seguin. It's best known for its Cream Clay Blush, Skin Enhance Luminous Tinted Serum and Customizable refillable palettes.
MOB Beauty launched in 2021 from beauty industry veteran Victor Casale — formerly chief chemist at MAC Cosmetics for over four decades — along with co-founders Alisha Gallagher, Steve Blanchet, and Beatrice Seguin. The brand was built to disrupt the clean makeup category from a pro-artist angle: every formula is artist-tested, every component is refillable, and every product is built around the highest standards of vegan, sustainable, cruelty-free, and gluten-free formulation.
MOB's customizable palette system lets pros (and consumers) build their own kits from cream blushes, contour, eyeshadow pans, lip colors, and powder products — using post-consumer recycled packaging that minimizes single-use plastic. The brand is stocked at Credo Beauty and Sephora and has become a quiet favorite among working makeup artists who want pigment payoff and shade depth without the synthetic baggage of legacy pro brands.
Popular Products
What MOB Beauty is bought for. The ones we've found dupes for link through to the comparison.
- Cream Clay Blush
- Skin Enhance Luminous Tinted Serum
- Eye Shadow
- Lip Liner
Known For
Brand Philosophy
Pro-grade clean makeup that is fully refillable, vegan, and built to the same performance standard as legacy artist brands.
FAQ
MOB Beauty Official Channels
Where to buy, and how to reach MOB Beauty customer service directly.
- Website
- mobbeauty.com
- Customer service
- [email protected]
- Contact form
- Open form
- Headquarters
- San Francisco, CA, United States
- Sold at
- Sephora USSephora CASephora EUSpace NKBrand.com