Bath & Body Works

Budget

America's home of fragrance mists and scented body care.

United States·Founded 1990·by The Limited (Leslie Wexner)

By Viktoria @vioda.makeup · Published · Updated

Bath & Body Works is a budget makeup brand from the United States, founded in 1990 by The Limited (Leslie Wexner). It's best known for its Fine Fragrance Mists, Signature scents (Warm Vanilla Sugar, Japanese Cherry Blossom) and Body creams, lotions, and shower gels.

Bath & Body Works was founded in 1990 in New Albany, Ohio, as part of Leslie Wexner's The Limited (now Bath & Body Works, Inc.). It grew into the largest specialty bath, body, and home-fragrance retailer in the United States, defined by its Fine Fragrance Mists, the Aromatherapy and signature scent collections, and its perennial semi-annual sales.

Within dupe culture, Bath & Body Works Fine Fragrance Mists — especially scents like Warm Vanilla Sugar — are a default affordable answer to luxury fragrance mists such as Sol de Janeiro's Cheirosa '62. Bath & Body Works is a fragrance and body-care brand rather than a makeup line, but its endlessly rotating scent library makes it a constant reference point in 'smell-alike' and budget-fragrance comparisons that the dupe audience seeks out.

Popular Products

What Bath & Body Works is bought for. The ones we've found dupes for link through to the comparison.

  • Fine Fragrance Mist
  • Ultra Shea Body Cream
  • Aromatherapy collection

Known For

Fine Fragrance MistsSignature scents (Warm Vanilla Sugar, Japanese Cherry Blossom)Body creams, lotions, and shower gelsHome fragrance and candlesAffordable fragrance-mist dupes

Brand Philosophy

An ever-rotating library of accessible scents — fragrance and body care designed to be layered, collected, and restocked on sale.

FAQ

Bath & Body Works Official Channels

Where to buy, and how to reach Bath & Body Works customer service directly.

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