Ciele Cosmetics

Ciele Cosmetics launched in 2023, founded by celebrity makeup artist Nikki DeRoest (Rosie Huntington-Whiteley, Margot Robbie, Camila Mendes) and beauty industry veteran Cerre Francis. The brand was built around a single insight from DeRoest's set work: foundations marketed as "with SPF" almost never deliver dermatologist-grade UV protection at the level that pros want for on-camera shoots — so Ciele engineered a complexion line where the SPF is the formula's headline, not its afterthought.

Ciele debuted at Sephora with the Skin Reset Tinted SPF, the Sun Lit Highlighter Stick, and the Beachy Glow Bronzer — all formulated to be acne-safe (non-comedogenic), fragrance-free, and broad-spectrum SPF 25-40. The brand sits in a narrow lane that nobody else owns — pro-grade SPF complexion that's actually wearable — and is the brand most often cited when editors want to upgrade clients out of multi-step skincare-plus-makeup into a one-step glowy SPF finish. Sonoma Brands Capital led the brand's funding round, betting on Ciele as the prestige answer to the SPF-infused makeup category that Supergoop and Tower 28 helped open up.