What is cold girl makeup?

According to Viktoria @vioda.makeup, Cold girl makeup mimics a just-came-in-from-the-cold look: flushed pink cheeks, cool-toned blush, and a bitten berry lip with dewy skin.

What products do I need for cold girl makeup?

According to Viktoria @vioda.makeup, A dewy base, cool-toned blush (think icy pink or mauve), a clear or cool-toned lip gloss, and a touch of highlighter on the nose tip and cheekbones. The goal is to look flushed from the cold.

Does cold girl makeup work in warm weather?

According to Viktoria @vioda.makeup, It can, but the effect is strongest in cooler months when the 'just came in from the cold' flush looks natural. In summer, it reads more as a cool-toned dewy look.

Cold Girl Makeup Tutorial

Beginner14 min

Cold Girl Makeup Tutorial

By Viktoria @vioda.makeup · Updated June 11, 2026

Step-by-step

1
Cool base
Step 1 of 4
Light, cool-toned base.
2
Flushed cheeks
Step 2 of 4
Cool pink or berry blush on cheeks and nose.
3
Bitten lip
Step 3 of 4
Berry or cool pink lip, blurred edges.
4
Dewy finish
Step 4 of 4Almost done!
Light highlighter, no heavy powder.

Video tutorial

Find it on your favourite channel:

YouTube Instagram TikTok

Pro tips

Place blush on unconventional spots: tip of the nose, chin, and forehead — not just the cheeks. This mimics the way cold weather actually reddens the skin.
Use a dewy or glossy base — matte skin does not read as wind-kissed.
A clear lip gloss or tinted balm in a rosy shade is better than lipstick for this aesthetic. The look should feel effortless, not done.

Skin type notes

Oily skin: use a lightweight dewy primer instead of a heavy moisturizer underneath. The goal is fresh and dewy, not greasy. Dry skin: this look is ideal for you — the dewy base complements naturally dry skin beautifully.

Beginner